Growth Story
This HVAC Entrepreneur Skyrocketed to $15M in 4 Years
Guest: Michael Katz, Trio Heating & Air
- Building $15M from scratch
- Membership programs for stability
Strategies That Turn Clicks Into Calls and Calls Into Revenue.
We don’t do fluff. We do booked jobs. Join us as we dissect the strategies that actually scale home service businesses—from the first truck to the final exit.
The Home Services Marketing Podcast is built for the operator who is tired of guessing. Hosted by Adam Loveridge, founder of Blue Forge Marketing and a former remodeling business owner who scaled his own company, Allied Contractors, to over $4 million in revenue in just 2.5 years.
We go deep into the mechanics of growth for HVAC, Plumbing, Electrical, and Remodeling contractors. Whether you are trying to break your first million or positioning your company for a private equity buyout, we cover the tactical steps to get you there.
Revenue milestones, ad spend efficiency, and profit margins.
Contractors who have scaled to $15M+, sold to PE firms, or dominated markets.
No "brand awareness" jargon. Just SEO, PPC, and systems that fill the schedule.
See the charts, the data, and the interviews firsthand. Don't miss an episode.
Scroll below to browse all latest episodes
Guest: Michael Katz, Trio Heating & Air
Topic: Startup Strategy & Compliance
Topic: SEO for Home Services
Guest: Ashley Stroud, Plumbing Outfitters
Guest: Chris Gist, Paradise Home Services
Topic: Reputation Management
Listening is great. Executing is better. If you want these exact strategies—SEO entities, LSA dominance, and high-converting landing pages—deployed for your business, we should talk.
Adam Loveridge isn’t just a marketing agency owner. He is a veteran of the digital landscape with over 20 years of experience.
Before founding Blue Forge Marketing, Adam co-founded Allied Contractors, a remodeling company that he helped grow from a startup to over $4 million in revenue in just 2.5 years. He knows the stress of payroll, the chaos of scheduling crews, and the absolute necessity of a phone that keeps ringing.
We take the strategies from the podcast and build them into your business.
"Adam and the team at Blue Forge are the absolute best! I started marketing with them in August of 2025. It is now December of 2025 and I have made back 300% of my investment through their marketing and SEO services."
"Working with Adam and his team has been an amazing experience. They have been able to completely turn our marketing and SEO around... I highly recommend Adam and his team at Blue Forge Marketing!"
"Within a couple months we had so many leads for bids and work we were able to be picky and choose only the jobs that were best for us... Adam gives a full perspective point of view as a business owner himself."
You’ve heard the strategies. Now let’s get to work. We build marketing systems for contractors who demand results.
Blue Forge Marketing serves contractors across the United States and Canada. While we maintain offices in Utah, our digital reach and "one client trade, per city" exclusivity policy applies to your specific local market, wherever you are.
Video Accessibility: All episodes embedded above are hosted on YouTube and include optional closed captioning (CC). For full transcripts, please visit the video on YouTube.